International PR: insight from around the globe

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Every year, the GlobalCom PR Network of independent public relations agencies meets to share insights and knowledge. This year more than 40 agency representatives from around the world met in Krakow. We took the opportunity to ask some of our colleagues about PR practice in their individual markets – the trends, the hype, the opportunities. From it, you can clearly see that there is great value to local expertise in international PR.

You can find all of the interviews here.