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Barefoot

In Berlin’s scene bars and restaurants an exclusive test of the Californian wine brand Barefoot Wine from the house of E&J Gallo has been underway since the fourth quarter of 2009. For the launch of Barefoot Wine, public link provided consultancy for E&J Gallo and are responsible for the strategic planning and implementation of communications activities.
www.barefootwine.d

E&J Gallo

E&J Gallo are the largest family-managed wine producers worldwide. Since December 2009, public link have been given responsibility for strategic consultancy, planning and implementation of PR measures for the Gallo Family Vineyards and Turning Leaf brands in the B2B and B2C sectors.
www.gallo.de

Giacomo

In 2004, Amit Ranka, the owner of Giacomo International Food GmbH, introduced “Lassi”, the yoghurt drink popular in India, as a product in German supermarkets. To accompany its introduction, public link ran a PR campaign on the themes of Lassi, India and Ayurveda.
www.giacomo-products.de

Tymbark

In 2004, the Maspex Wadowice Group, to which Tymbark belongs, introduced into the German market the children’s drink “Kubus”. To support the launch, public link supplied trade media relations work and a PR campaign for the target group of parents/children.
www.kubus.pl

 

market entry & product launch | PR management | marketing services | location marketing
public link communication & consulting GmbH · Albrechtstraße 22 · D-10117 Berlin · Phone +49 (0) 30.44 31 88 - 0 · Fax +49 (0) 30.44 31 88 - 10