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09.11.2009//

Opening ceremony of the world’s first sissirossi Temporary Store in Berlin

250 invited creative artists, media representatives, journalists and VIPs came together on November 6 at the Lucas Carrieri Art Gallery in central Berlin for a glittering ceremony to celebrate the opening of the first sissirossi Temporary Store worldwide.

A host of celebrities were also in attendance, including actresses Felicitas Woll, Stephanie Stumph and Nadine Warmuth, as well as society lady Gisela Muth and Product Designer Jochen Schmiddem. They too marveled at the beguiling performance staged by some well-known artists, among them Maniko Seki, Jens Kraßnik, Daniel-Dood Ellis and Barbara Duchow, all under the direction of Swen Kählert.

public link are responsible for the entire PR and marketing activities of sissirossi in Germany and also take care of the rollout of the Temporary Store project, including viral marketing measures and event organization. The creative concept of the store with the  room installations "Atelier 96" and "Ultra-Nursing" (250 tropical plants) has been created and realized by radical future (www.radicalfuture.com) and the Hamburg-based artist Swen Kählert (www.formlab.info).

sissirossi Temporary Store
c/o Lucas Carrieri Art Gallery
Torstraße 96, 10119 Berlin (central)
November 7, 2009 until January 31, 2010
Tuesday-Saturday, 12:00-20:00

For more information see www.sissirossi.de, www.sissirossi.de/blog, www.sissirossi.de/twitter and www.sissirossi.de/facebook.



Foto: Schroewig
 

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