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19.12.2011// Pioneers in sustainability
InterfaceFLOR is the world’s leading manufacturer of design-oriented and sustainable carpet tiles. As early as the mid-1990s, the parent company Interface, founded in the USA in 1973, committed publicly to a consistent sustainability policy. “Mission Zero“ aims at positioning InterfaceFLOR as the first wholly sustainable company by 2020. InterfaceFLOR is defining trends in colour palettes and structures, as well as patterns and has received several awards for its innovative design. public link supports InterfaceFLOR by promoting its sustainability vision to the public and by embedding its profile amongst key decision makers, multipliers and throughout the architectural community. read more
22.10.2011// New exclusive residential development in Berlin
Several hundred guests joined Norbert Kopp today, borough mayor of Steglitz-Zehlendorf, for a festive ground-breaking ceremony to mark start of building in the “dahlem paradise” residential construction project. The conwert group of property developers, listed at the Vienna stock exchange, is investing around 50 million euros and building an exclusive new residential quarter of 54 units in Berlin-Dahlem. read more
13.09.2011// Ring binders as design objects
The ring binder may not be what springs to mind when we think of designer furnishing. Drab and hastily labeled, they usually hide in closed cabinets or lurk in dark storerooms. But FILEFUR promises an end to all that. Whether you prefer felt, fur, cotton, nylon or imitation ostrich, and in fawn brown, purple heather, conifer green, or gold – at www.filefur.de there is a huge selection of materials and colors to choose from to turn your granite-grey files into a real eye catcher. The long-fur yeti has potential for a cult following. public link is supporting the launch of this great idea with PR activities. read more
01.07.2011// A winning combination: Design and stone
Together with ROSSITTIS, natural stone manufacturer Hanel was awarded the "Natural Stone Future Award 2011" in the media communications category. The family business received the prize for their latest PR campaign "Hanel Collection 2011 designed by Schmiddem." Jochen Schmiddem is one of Europe’s most prestigious product designers. As the agency responsible, public link generated “so much positive content that the entire industry benefited from it at the start of the new year,” as the reasons for the award stated. The campaign included targeted PR activities in the trade and premium lifestyle media and was supported by exhibition PR at leading trade fairs "BAU 2011" in Munich and "ISH 2011" in Frankfurt. The prize was awarded at Stone+tec 2011 in Nuremberg. read more
23.06.2011// Innovative housing: Tiny, comfy and ecological
Mobile, off-grid, environmentally sound, cheaper than any studio and a real design highlight: that is Freedomky. Ranging from 28 to 40 square meters, you can enjoy every comfort in an individual living space. An iPad finds use as universal controller in this intelligent house. The minimal house concept was designed by Czech architect Marek Jan Stepan and is now officially on show in Switzerland. public link is taking care of the media work to draw attention to it in Germany and Austria. read more
09.06.2011// public link zips up The North Face
Never stop exploring, never stop zipping: Working closely with French agency Brandcasterz, public link is implementing the social media campaign “Zipper Act 2011” for The North Face. public link is responsible for community management of the Facebook fan page for the Berlin store at Ku’damm 219, as well as its associated online promotion. The Zipper Act campaign has as its focus “The Hardest of the Alps” and the Pou brothers. Core features of the campaign are an online photo competition and in-store promotions. read more
04.05.2011// California in a Bottle: Barefoot Wine enters Germany
Kick off your shoes and join the fun: This sounds like the slogan for California's "must-drink" Barefoot Wine. The brand is a perfect choice for all Young at Hearts – it represents fun, an easy way of living, and relaxed pleasure. Barefoot is the most awarded Californian winery in the US priced under 15 USD and the fastest-growing brand among the Top 30 wine brands. As of now, Barefoot Wine is available in shops throughout Germany as well as in carefully selected bars, restaurants and clubs. public link is in charge of all Public Relations in Germany. read more
24.03.2011// Ciclotte: Ride on Design
Ciclotte is an innovative exercise bike, designed and Made in Italy combining idea, form and technology in rethinking the traditional aesthetic and functional values of an exercise bike. It was designed by Luca Schieppati, a young designer from Milan, and manufactured by the Lamiflex Group in Bergamo. public link will take care that media in the fitness-, lifestyle and luxury segment get enthusiastic about this exceptional indoor bike. read more
27.01.2011// myfab: exclusive designer products, innovations and premium classics
myfab is the first online shopping model to offer exclusive designer products, innovations, and premium classics at the best price that are especially good value for money, because myfab cuts out the middleman. Now public link is assisting myfab to become even better known in Germany. At present the company has a staff of around 100 and is present in France, Germany, Belgium and Luxemburg. The company launched its German shop in September 2009. read more
25.01.2011// ZUEGG: Sugar-free at International Green Week in Berlin
ZUEGG is an international leader in the fruit processing sector. The Italian-based group has entrusted public link with press relations during International Green Week in Berlin (21 to 30 January 2011). A PR focus will be on the new sugar-free products. The International Green week is the world's biggest fair for food, agriculture and horticulture. read more
10.12.2010// crusz Grand Opening in Berlin
crusz, Berlins place to go for evening wear and ball gowns, opened its new concept store. More than 4.000 dresses can now be found at Berlin Spittelmarkt, in the centre of the German capital (Berlin-Mitte). public link took care that the media and VIPs celebrated this special evening with 350 guests (invitation only) and three glamourous fashion shows. read more
23.11.2010// 20 years of the initiative for Berlin
Since 1990, citizens, well-known personalities and companies have worked together to promote the German capital city in the not-for-profit “Initiative Hauptstadt Berlin” (IHB). public link have also been active in the IHB. We have helped the initiative in freshly positioning itself and modernizing its corporate design. During the anniversary celebrations the present mayor of Berlin, Klaus Wowereit, acknowledged the sustained civic commitment of the IHB to making Berlin a worthy metropolis to live in. read more
19.11.2010// Econ Award for launching the SMA
public link wins the Econ Award Corporate Communications 2010 in the Social Media category for the integrated launch campaign of the recently established Social Media Akademie (SMA). The rationale of the jury reads: “The Social Media Akademie is a prime example of a campaign using social media for its entire communications." read more
03.11.2010// public link savors Domino´s Pizza
Domino's Pizza is a mega brand driven by the strength of successful franchisees with more than 9000 stores in over 60 markets around the world. The company is now starting in Germany, the first store will open in Berlin on 6 November 2010. public link supports Domino´s launch in Germany with PR and Social Media activities. read more
20.10.2010// Berlin agency for South Australia
public link works for the South Australian Tourism Commission. PR and Social Media activities will help to increase the awareness of South Australia as an attractive travel destination. The agency will mainly focus on "once in a lifetime"-experiences. read more
22.09.2010// public link acts for ART-DOMINO®
LIFESTYLE FOR WALLS: ART-DOMINO is the title of the modern art concept by artist Sabine Welz from Berlin. From now on, public link will provide ART-DOMINO with PR and social media services, to make her individualized premium prints on canvas and the artist herself even better known. read more
20.08.2010// Five worldwide firsts at IFA 2010
PocketBook International, one of the global top five vendors of e-book readers, has assigned public link for PR and social media consultancy. Resulting from a successful pitch, the launch experts from Berlin are now responsible for the market introduction of their new products at IFA 2010 in Berlin. read more
27.07.2010// Popkomm lands at Tempelhof
Popkomm GmbH has entrusted public link with its PR and marketing activities. The agency will support the Popkomm project team with preparations for the music trade fair that takes place from 8 to 10 September 2010 in Berlin, in particular with media communications and social media. read more
17.06.2010// Barefoot sponsors Beach Cup 2010
On May 29, 2010 the top players of the beach volleyball scene provided a thrilling contest with the Barefoot Beach Cup 2010 at BeachMitte in Berlin. The Californian wine label Barefoot Wine is the principal sponsor of the event. read more
10.06.2010// Our way to school – playing it safe
The National Association of German Omnibus Companies (bdo) is initiating a “Our way to school” competition for elementary school classes. public link is responsible for the entire marketing and PR activities. read more
03.06.2010// Engineers for Australia
Informative event to attract German engineers to the State of Victoria is a roaring success, thanks to social media marketing, online relations and press work. read more
05.05.2010// International GlobalCom meeting
For over two years public link has been members of GlobalCom – a worldwide network of owner-managed PR agencies. From April 28 to 30, 2010 around 30 experts from 20 countries are meeting in Munich. read more
03.05.2010// “Brücke” arts in Berlin-Dahlem
Following a successful preview day, Berlin’s Brücke Museum opened on April 30, 2010 with a special exhibition: “The collection: works by the ‘Brücke’ group and non-European art”. read more
22.04.2010// PEWO reports increased turnover
PEWO Energietechnik GmbH based in Elsterheide (Saxony) recorded a turnover for 2009 of 26 million euros, representing ten percent year-on-year growth. This ratifies the company’s three-level sales channels as well as their strategy of expanding areas of core competence. read more
23.03.2010// Gallo presents refreshing ideas for 2010
The international wine-making industry flocked to Düsseldorf once again this year March 21 to 23 for ProWein, the most important trade fair for wines and spirits in the world. read more
18.03.2010// public link gets to grips with those unsightly love handles
If your waistband is tight or your skirt pinches, not only does it look ugly it could also negatively impact your health. Fitness training can help reduce the health risks. read more
05.03.2010// Vocational training 2.0
With its ever-growing popularity, social media is becoming increasingly more interesting for professional applications. For businesses there is a growing need to acquire the relevant skills and make use of them profitably. read more
25.01.2010// Grand finale for Fashion Week Berlin
On January 22, 2010 the international arts and fashion scene celebrated a superlative conclusion to the sissirossi Temporary Store in Berlin with a dazzling fashion show and a provocative presentation of the Silk Bag Evening Edition. read more
15.01.2010// Full Service for Mail Boxes Etc.
Since January 2010 public link are providing support for Berlin-based MBE Deutschland GmbH for the marketing of their successful franchise system. read more
09.12.2009// public link supports Del Ferro-Institute
What have Aristotle, Marilyn Monroe, Charles Darwin and Bruce Willis in common? Apart from the fact they are of world renown, they all suffered the same handicap: stammering – just like some 800,000 people in Germany. read more
01.12.2009// Gallo decides for public link
E&J Gallo has assigned public link in the run up to Christmas. Since November the market entry and product introduction specialists are responsible for PR in the German market for the entire range of wine brands from the house of E&J Gallo. read more
10.11.2009// Grand Opening of new Aspria Hotel
On November 6, Berlin’s new Aspria Hotel hosted a lavish event to celebrate their official opening and what is now a unique combination of spa, sporting club and hotel. read more
09.11.2009// sissirossi Temporary Store in Berlin
250 invited creative artists, media representatives, journalists and VIPs came together on November 6 at the Lucas Carrieri Art Gallery in central Berlin for a glittering ceremony to celebrate the opening of the first sissirossi Temporary Store worldwide. read more
13.10.2009// Charity-Gala: 1a CLASSE Alviero Martini
Last Friday celebrities drawn from politics, society, sports and showbiz gathered at Berlin’s “Station” for a very special event – the TRIBUTE TO BAMBI charity gala. read more
12.10.2009// Loops in Weiterstadt
The Berlin agency public link communicates for LOOP5, the spectacular shopping and leisure center in Weiterstadt.The Rhine-Main and Neckar region has been buzzing with excitement since the October 9 opening of LOOP5. read more
19.09.2009// Berlin’s Mayor joins the celebration
STOFANEL Investment AG fired the starting gun in Berlin for their new development project Tilia Living Resort at Griebnitzsee. The company’s founders presented the project to the public at the "Hoffest" held in Berlin’s famous red Rathaus. read more
18.09.2009// public link packs its bags...
...and with 1a CLASSE Alviero Martini embarks on a voyage to the German market. The company of Alviero Martini S.p.A. counts as one of Italy’s leading brands in the leatherwear, accessories and clothing sector. read more
21.07.2009// Journalists on the moon
Together with Iceland Express, selected journalists explored the largest moonscape on earth – an experience of quite a special kind for travelers and nature lovers. read more
25.06.2009// The perfect provider for heavy traders
public link handles the communications in Germany for Nordnet, the largest Scandinavian online broker. Initial steps this year include the introduction of the new country manager for Germany to the business media and brokerage trade press. read more
14.05.2009// The hotel for the club...
...will soon be available in Berlin. In the last quarter of 2009, Berlin’s most exclusive spa and sporting club, Aspria, will expand to become the largest urban wellness resort in Germany. read more
16.03.2009// DIA EuroMeeting 2009 in Berlin
public link supports global Professional Organization with PR and networking activities in 10 countries throughout Europe. The DIA relied upon the launch expertise and the international PR network of public link. read more
01.02.2009// Guardian Angel for Cell Phone & Co.
public link manages communications on behalf of assona, the market leader for accident and breakdown coverage of electronic devices in the warranty extension sector. read more
03.01.2009// public link joins GlobalCom PR Network
GlobalCom PR Network is a global network of over 45 specialized public relations and communications firms covering more than 60 countries from EMEA, the Americas, Asia, and Australia. read more
20.11.2008// The German market in focus
public link supports Warehouse Express, the leading online specialist for cameras and photographic equipment in Europe, in the launch of their German brand WEX Cameras. read more
28.10.2008// The sky is the limit
public link is responsible for the PR launch of the architecture and engineering company Hyder Consulting GmbH. The company is repositioning itself in Germany. read more
01.10.2008// public link flirts with Myflirt.de
public link makes eyes at a flirt portal and takes on their public relations in Germany, Austria and Switzerland. Myflirt is a leading free-of-charge website in the German-speaking markets. read more
06.09.2008// Success on the German Market
This new workshop helps foreign companies prepare for market entry and the launch of their products in Germany. Together with the intercultural expert, Kerry Kennedy, public link is offering comprehensive market entry “know-how". read more
17.07.2008// Solar protection from the USA
public link assists the US American window film manufacturer SunTek with its German market entry and provides consultancy to the company in all questions of communications. read more
02.06.2008// Communication meets design
Since June 2008, public link has been working together with the renowned product designer Jochen Schmiddem. The communications consultants are responsible for all communications of Jochen Schmiddem and design:schmiddem. read more
30.05.2008// No offside for sofas initiative
The Berlin communications experts develop a successful PR campaign for the 2008 European Football Championship. Bemz is a Sweden-based company that sells removable, washable slipcovers for sofas, armchairs and cushions. read more
09.04.2008// Behind the scenes of IAV
Successful launch of iav-inside.com: public link took over the helm regarding copywriting work and thus was jointly responsible for the complete website with the partner agency publicgarden. read more
26.03.2008// public link & investment promotion
The River Spree consultants are looking after the region around Nottingham. The region is home to world-class businesses such as Toyota, Rolls-Royce, and Alliance Boots to name but a few. read more
25.02.2008// Econ says it with the megaphone
public link is supporting the publisher with the 45th yearbook of advertising. The competition – with about 400 participating agencies – has been established in the media industry for a long time now. read more
23.01.2008// public link supports Aspria Berlin
Sporty, sporty! public link starts the new year not just with good resolutions, but also with a new customer – Aspria Berlin, the capital’s exclusive spa and sporting club. read more
19.12.2011//
Pioneers in sustainability
InterfaceFLOR is the world’s leading manufacturer of design-oriented and sustainable carpet tiles. As early as the mid-1990s, the parent company Interface, founded in the USA in 1973, committed publicly to a consistent sustainability policy. “Mission Zero“ aims at positioning InterfaceFLOR as the first wholly sustainable company by 2020. InterfaceFLOR is defining trends in colour palettes and structures, as well as patterns and has received several awards for its innovative design. public link supports InterfaceFLOR by promoting its sustainability vision to the public and by embedding its profile amongst key decision makers, multipliers and throughout the architectural community.
The company is currently the first point of contact for architects, interior designers and planners.“We are continuously on the lookout for new ideas, products and processes that will help us achieve our main goal“, explains CEO Dan Hendrix. Aside from company performance, the benchmark for success also includes explicit environmental indicators, such as the recycling rate, waste prevention, energy and water consumption and greenhouse gas emissions. Social factors and people themselves are equally as important and form an integral part of the sustainability strategy “Mission Zero“.
www.interfaceflor.com
www.interfaceglobal.com/Company/Mission-Vision.aspx
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