Tag Archives: Facebook

“That smells like old socks!” “No, it smells like a man, man!”

By Yannick | Published: 13. August 2010
Hit or flop? A little cosmetic image adjustment or a completely new brand strategy? For the sweeping discussion alone, the Old Spice-campaign “Smell like a man, man” already deserves an advertising award. Brief summary: Wieden + Kennedy were charged with improving the dusty image of the Old Spice brand, which lay (or lies) somewhere between [...]
Posted in Reloaded | Also tagged , , , , , , , | 1 Comment

The history of Facebook

By Lina | Published: 19. July 2010
…is coming to the movie theaters as the first cinematic portrayal of the attitude towards life of a whole generation. The Social Network is the title of the new motion picture by David Fincher. He takes as his subject the development of Facebook from its inception by student Mark Zuckerberg at Harvard in 2004 to [...]
Posted in Brand New | Also tagged , , , | 4 Comments