Author Archives: Ingo

Econ Award: come and collect it – if you are strong enough!

At last! The first award in the history of public link. Our second try succeeded and all thanks to social media. Because it is precisely in this category we have managed to snatch the coveted Econ Award in silver, together with our friends from the Social Media Akademie (SMA) for the launch campaign of their [...]
Posted in Brand New | Tagged , , , , | 10 Comments

Shredded was then, bite-sized beef chunks are now

In my earlier article I wrote about Jerky Chew (Shredded Beef Jerky), so I permitted myself to test a further form of meat eating “to go.” Beef Steak Bites from Jack Link’s were taken without asking the previously happy New Zealand beef cattle their permission and presented to consumers in the packaging shown below: The [...]
Posted in General, Brand New | Tagged , , , , | 2 Comments

Chewing tobacco was then; shredded beef jerky is now

US vacationers and extreme mountaineers have known it for long; indeed many have already eaten it more than once: We are talking beef jerky. In our part of the world, the purportedly “savory and tasty” snack made from 100% smoked pork has not been able to gain much acceptance – even when, for example at [...]
Posted in Reloaded | Tagged , , , | 4 Comments